Chinese Students Are A Win-Win For U.S. Tourism

Tourism has many faces. Some of the 77 million international visitors who traveled to the US last year came to experience our geographic beauty; others came to shop and be entertained; still others came for medical purposes or to attend a convention or an exhibition;...

The U.S. Is In Danger Of Killing Our Tourism Golden Goose

Readers of this blog, or who work in the travel and tourism industry, already know that global tourism today is driven by the outbound Chinese travel market. At more than 130 million strong and rapidly growing, Chinese travelers are the world’s largest visitor group...

China’s Crown Jewel: The Pearl River Delta

I’ve just returned from a 15-day sales mission to China. Conducted annually by the Orange County Visitors Association, we visited Tianjin, Beijing, Shanghai and Guangzhou and called on our top-producing, outbound tour operators and travel agencies, US and Chinese...

Tourism Remains Resilient in the Face of Global Terrorism

A report issued earlier this year by the World Travel and Tourism Council (WTTC) shows that travel and tourism remains resilient as people continue traveling despite the threats to the world and calls on governments to work on four areas to prepare for these crises to...

Why the US Budget Ax Must Spare Brand USA

Most of you reading this blog probably have never heard of Brand USA, the public-private tourism marketing organization created in 2010 under the Travel Promotion Act.  You might wonder why you should care whether or not the organization is eliminated as President...